Software comparison

Kit vs ActiveCampaign for email marketing

Kit and ActiveCampaign are closely matched for core workflows. Both support contact limits, email automation, price for 1,000 contacts, price for 10,000 contacts, and segmentation. ActiveCampaign has confirmed monthly email limits, price for 5,000 contacts, price for 25,000 contacts, and price for 50,000 contacts.

Choose ActiveCampaign if…

Choose ActiveCampaign if confirmed monthly email limits matters to you; this detail is not yet confirmed for Kit.
Choose ActiveCampaign if confirmed price for 5,000 contacts matters to you; this detail is not yet confirmed for Kit.
Choose ActiveCampaign if confirmed price for 25,000 contacts matters to you; this detail is not yet confirmed for Kit.
Choose ActiveCampaign if confirmed price for 50,000 contacts matters to you; this detail is not yet confirmed for Kit.

Key decision points

ActiveCampaign has confirmed monthly email limits; monthly email limits is not yet confirmed for Kit.
ActiveCampaign has confirmed price for 5,000 contacts; price for 5,000 contacts is not yet confirmed for Kit.
ActiveCampaign has confirmed price for 25,000 contacts; price for 25,000 contacts is not yet confirmed for Kit.
ActiveCampaign has confirmed price for 50,000 contacts; price for 50,000 contacts is not yet confirmed for Kit.

Limits and pricing

Limits and pricing features
Feature	Kit	ActiveCampaign
Contact limits	YesSource	YesSource
Monthly email limits	Not confirmed	YesSource
Unlimited sending	YesSource	Not confirmed
Subscriber-based pricing	YesSource	YesSource
Send-based pricing	Not confirmed	YesSource

Automation

Automation features
Feature	Kit	ActiveCampaign
Email automation	YesSource	YesSource
Visual automation builder	YesSource	YesSource

Audience management

Audience management features
Feature	Kit	ActiveCampaign
Segmentation	YesSource	YesSource
Tags	YesSource	YesSource
Lead scoring	YesSource	YesSource
CRM	YesSource	YesSource

Campaigns

Campaigns features
Feature	Kit	ActiveCampaign
Personalisation	YesSource	YesSource
RSS campaigns	YesSource	YesSource
AI writing	YesSource	YesSource
Templates	YesSource	YesSource

Channels

Channels features
Feature	Kit	ActiveCampaign
Transactional email	Not confirmed	YesSource
SMS	YesSource	YesSource
WhatsApp	Not confirmed	YesSource

Lead capture

Lead capture features
Feature	Kit	ActiveCampaign
Landing pages	YesSource	YesSource
Forms	YesSource	YesSource
Popups	YesSource	YesSource
Surveys	YesSource	YesSource

Ecommerce

Ecommerce features
Feature	Kit	ActiveCampaign
Ecommerce features	YesSource	YesSource
Shopify integration	YesSource	YesSource
WooCommerce integration	Not confirmed	YesSource
Stripe integration	YesSource	YesSource

Optimisation

Optimisation features
Feature	Kit	ActiveCampaign
A/B testing	YesSource	YesSource

Deliverability

Deliverability features
Feature	Kit	ActiveCampaign
Deliverability tools	YesSource	YesSource
Custom sending domain	YesSource	YesSource

Teams and agencies

Teams and agencies features
Feature	Kit	ActiveCampaign
Multi-user support	YesSource	YesSource
Agency support	YesSource	YesSource
White labelling	YesSource	YesSource

Technical

Technical features
Feature	Kit	ActiveCampaign
API	YesSource	YesSource
Webhooks	Not confirmed	YesSource
Zapier	Not confirmed	YesSource

Compliance

Compliance features
Feature	Kit	ActiveCampaign
GDPR compliance	YesSource	Not confirmed

Pricing

Pricing features
Feature	Kit	ActiveCampaign
Price for 1,000 contacts	YesSource	YesSource
Price for 5,000 contacts	Not confirmed	YesSource
Price for 10,000 contacts	YesSource	YesSource
Price for 25,000 contacts	Not confirmed	YesSource
Price for 50,000 contacts	Not confirmed	YesSource
Free plan	YesSource	Not confirmed
Free trial	YesSource	YesSource

Commercial

Commercial features
Feature	Kit	ActiveCampaign
Affiliate programme	YesSource	Not confirmed

Starting price comparison

Comparable starting prices are unavailable. Check current pricing with Kit and ActiveCampaign.

More product information

Kit overview · ActiveCampaign overview · Comparison data · Markdown