Software comparison

Instapage vs Swipe Pages for landing pages and funnels

Instapage and Swipe Pages are closely matched for core workflows. Both support landing page builder, a/b testing, traffic limits, dynamic text replacement, and custom domains. Instapage has confirmed page speed. Swipe Pages has confirmed funnel builder, checkout pages, and one-click upsells.

Choose Instapage if…

  • Choose Instapage if confirmed page speed matters to you; this detail is not yet confirmed for Swipe Pages.

Choose Swipe Pages if…

  • Choose Swipe Pages if confirmed funnel builder matters to you; this detail is not yet confirmed for Instapage.
  • Choose Swipe Pages if confirmed checkout pages matters to you; this detail is not yet confirmed for Instapage.
  • Choose Swipe Pages if confirmed one-click upsells matters to you; this detail is not yet confirmed for Instapage.

Key decision points

Core builders

Core builders features
FeatureInstapageSwipe Pages
Landing page builderYesSourceYesSource
Funnel builderNot confirmedYesSource

Optimisation

Optimisation features
FeatureInstapageSwipe Pages
A/B testingYesSourceYesSource
Dynamic text replacementYesSourceYesSource
PersonalisationYesSourceYesSource
AnalyticsYesSourceYesSource
HeatmapsYesSourceNot confirmed

Performance

Performance features
FeatureInstapageSwipe Pages
AMP supportNot confirmedYesSource
Server-side renderingYesSourceNot confirmed
Page speedYesSourceNot confirmed

Limits

Limits features
FeatureInstapageSwipe Pages
Traffic limitsYesSourceYesSource

Publishing

Publishing features
FeatureInstapageSwipe Pages
Custom domainsYesSourceYesSource
Number of domainsYesSourceNot confirmed

Teams and agencies

Teams and agencies features
FeatureInstapageSwipe Pages
WorkspacesYesSourceYesSource
Team collaborationYesSourceYesSource
Client managementNot confirmedYesSource
Agency featuresYesSourceNot confirmed

Page creation

Page creation features
FeatureInstapageSwipe Pages
TemplatesYesSourceYesSource
Form builderYesSourceYesSource

Lead capture

Lead capture features
FeatureInstapageSwipe Pages
PopupsYesSourceYesSource
Sticky barsYesSourceNot confirmed

Commerce

Commerce features
FeatureInstapageSwipe Pages
Checkout pagesNot confirmedYesSource
One-click upsellsNot confirmedYesSource
Order bumpsNot confirmedYesSource
Stripe integrationNot confirmedYesSource

Marketing

Marketing features
FeatureInstapageSwipe Pages
Email marketingYesSourceNot confirmed
CRMYesSourceNot confirmed

Integrations

Integrations features
FeatureInstapageSwipe Pages
HubSpot integrationYesSourceNot confirmed
Salesforce integrationYesSourceNot confirmed
WordPress integrationYesSourceNot confirmed

Technical

Technical features
FeatureInstapageSwipe Pages
APIYesSourceNot confirmed
ZapierNot confirmedYesSource

Pricing

Pricing features
FeatureInstapageSwipe Pages
Free trialYesSourceYesSource
Contract length1Source1Source

Commercial

Commercial features
FeatureInstapageSwipe Pages
Affiliate programmeYesSourceNot confirmed
Affiliate commissionNot specifiedSourceNot confirmed

Starting price comparison

Swipe Pages has the lower starting price: $29, compared with $79.

More product information

Instapage overview · Swipe Pages overview · Comparison data · Markdown