{
  "schemaVersion": 1,
  "id": "demio-vs-bigmarker",
  "products": [
    "demio",
    "bigmarker"
  ],
  "conclusion": "Demio and BigMarker are closely matched for core workflows. Both support live webinars, maximum attendees, evergreen webinars, simulated live webinars, and webinar recording. Demio has confirmed automated webinars, price for 100 attendees, price for 500 attendees, and price for 1,000 attendees.",
  "decisionPoints": [
    {
      "path": "vertical.automatedWebinars",
      "importance": 10,
      "kind": "evidence-gap",
      "text": "Demio has confirmed automated webinars; automated webinars is not yet confirmed for BigMarker."
    },
    {
      "path": "vertical.priceFor100Attendees",
      "importance": 9,
      "kind": "evidence-gap",
      "text": "Demio has confirmed price for 100 attendees; price for 100 attendees is not yet confirmed for BigMarker."
    },
    {
      "path": "vertical.priceFor500Attendees",
      "importance": 9,
      "kind": "evidence-gap",
      "text": "Demio has confirmed price for 500 attendees; price for 500 attendees is not yet confirmed for BigMarker."
    },
    {
      "path": "vertical.priceFor1000Attendees",
      "importance": 9,
      "kind": "evidence-gap",
      "text": "Demio has confirmed price for 1,000 attendees; price for 1,000 attendees is not yet confirmed for BigMarker."
    }
  ],
  "sharedStrengths": [
    {
      "path": "vertical.liveWebinars",
      "label": "Live webinars",
      "importance": 10
    },
    {
      "path": "vertical.maximumAttendees",
      "label": "Maximum attendees",
      "importance": 10
    },
    {
      "path": "vertical.evergreenWebinars",
      "label": "Evergreen webinars",
      "importance": 9
    },
    {
      "path": "vertical.simulatedLiveWebinars",
      "label": "Simulated live webinars",
      "importance": 8
    },
    {
      "path": "vertical.webinarRecording",
      "label": "Webinar recording",
      "importance": 8
    }
  ],
  "coverage": {
    "a": 74,
    "b": 54,
    "gap": 20
  },
  "facts": [
    {
      "path": "vertical.liveWebinars",
      "label": "Live webinars",
      "group": "Webinar formats",
      "importance": 10,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-b6784caf5d4345f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-b6784caf5d4345f9",
            "excerpt": "Live Webinars",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-cdb8560e5b4e837d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-cdb8560e5b4e837d",
            "excerpt": "Live & on-demand webinars",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.automatedWebinars",
      "label": "Automated webinars",
      "group": "Webinar formats",
      "importance": 10,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-b6784caf5d4345f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-b6784caf5d4345f9",
            "excerpt": "Automated Webinars",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.evergreenWebinars",
      "label": "Evergreen webinars",
      "group": "Webinar formats",
      "importance": 9,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-09edf8d93bd17bbb"
        ],
        "evidence": [
          {
            "sourceId": "ingest-09edf8d93bd17bbb",
            "excerpt": "If the content is evergreen, that on-demand webinar can continue to generate leads over time",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-cdb8560e5b4e837d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-cdb8560e5b4e837d",
            "excerpt": "Evergreen webinars",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.simulatedLiveWebinars",
      "label": "Simulated live webinars",
      "group": "Webinar formats",
      "importance": 8,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-09edf8d93bd17bbb"
        ],
        "evidence": [
          {
            "sourceId": "ingest-09edf8d93bd17bbb",
            "excerpt": "On-Demand Webinars",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-cdb8560e5b4e837d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-cdb8560e5b4e837d",
            "excerpt": "Simulive webinars",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.maximumAttendees",
      "label": "Maximum attendees",
      "group": "Capacity",
      "importance": 10,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-ff912a051bf3842b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-ff912a051bf3842b",
            "excerpt": "Attendee Room 50",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-cdb8560e5b4e837d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-cdb8560e5b4e837d",
            "excerpt": "Configurable up to 1M live attendees",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.paidWebinars",
      "label": "Paid webinars",
      "group": "Monetisation",
      "importance": 8,
      "includeInCoverage": true,
      "demio": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "bigmarker": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.hdVideo",
      "label": "HD video",
      "group": "Presentation",
      "importance": 6,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-ff912a051bf3842b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-ff912a051bf3842b",
            "excerpt": "1080p Streaming",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.webinarRecording",
      "label": "Webinar recording",
      "group": "Presentation",
      "importance": 8,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-b6784caf5d4345f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-b6784caf5d4345f9",
            "excerpt": "getting an event recording",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-595680e7552db3d9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-595680e7552db3d9",
            "excerpt": "The host can choose to record BigMarker meetings, webinars and events.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.screenSharing",
      "label": "Screen sharing",
      "group": "Presentation",
      "importance": 8,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-396cd7c355c221d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-396cd7c355c221d4",
            "excerpt": "you can share your screen instead",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-726d97bfc202088e"
        ],
        "evidence": [
          {
            "sourceId": "ingest-726d97bfc202088e",
            "excerpt": "Facebook Live Stream to your Facebook page, bringing powerful multimedia (slides, videos, MP3s, webcams, screen sharing) and custom layouts to Facebook live streams.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.polls",
      "label": "Polls",
      "group": "Engagement",
      "importance": 7,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-396cd7c355c221d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-396cd7c355c221d4",
            "excerpt": "Gather real-time feedback from your attendees by using polls",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-0cbe153f32f8d525"
        ],
        "evidence": [
          {
            "sourceId": "ingest-0cbe153f32f8d525",
            "excerpt": "In-session polls Collect valuable profile and preference data that automatically feeds into your CRM.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.qAndA",
      "label": "Q&A",
      "group": "Engagement",
      "importance": 8,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-396cd7c355c221d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-396cd7c355c221d4",
            "excerpt": "hosts can tag specific questions for a dedicated Q&A",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-0cbe153f32f8d525"
        ],
        "evidence": [
          {
            "sourceId": "ingest-0cbe153f32f8d525",
            "excerpt": "Moderated Q&A Surface questions and pain points to inform follow-ups, content ideas, and qualification.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.whiteboard",
      "label": "Whiteboard",
      "group": "Engagement",
      "importance": 5,
      "includeInCoverage": true,
      "demio": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "bigmarker": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.breakoutRooms",
      "label": "Breakout rooms",
      "group": "Engagement",
      "importance": 8,
      "includeInCoverage": true,
      "demio": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-0cbe153f32f8d525"
        ],
        "evidence": [
          {
            "sourceId": "ingest-0cbe153f32f8d525",
            "excerpt": "How do breakout rooms work on BigMarker? Breakout rooms allow hosts to split attendees into smaller groups for discussions, workshops, or networking.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.emailAutomation",
      "label": "Email automation",
      "group": "Marketing",
      "importance": 8,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-b6784caf5d4345f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-b6784caf5d4345f9",
            "excerpt": "automated, customizable, and branded email notifications",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.crmFeatures",
      "label": "CRM features",
      "group": "Marketing",
      "importance": 6,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-05ed54367f7d4845"
        ],
        "evidence": [
          {
            "sourceId": "ingest-05ed54367f7d4845",
            "excerpt": "CRM",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.landingPages",
      "label": "Landing pages",
      "group": "Marketing",
      "importance": 7,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-b6784caf5d4345f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-b6784caf5d4345f9",
            "excerpt": "dedicated and customizable registration page",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-cdb8560e5b4e837d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-cdb8560e5b4e837d",
            "excerpt": "Custom landing pages",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.registrationPages",
      "label": "Registration pages",
      "group": "Marketing",
      "importance": 8,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-b6784caf5d4345f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-b6784caf5d4345f9",
            "excerpt": "dedicated and customizable registration page",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.webinarReplays",
      "label": "Webinar replays",
      "group": "Marketing",
      "importance": 7,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-09edf8d93bd17bbb"
        ],
        "evidence": [
          {
            "sourceId": "ingest-09edf8d93bd17bbb",
            "excerpt": "On-Demand Webinars",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-cdb8560e5b4e837d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-cdb8560e5b4e837d",
            "excerpt": "Live & on-demand webinars",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.customDomains",
      "label": "Custom domains",
      "group": "Branding",
      "importance": 5,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-ff912a051bf3842b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-ff912a051bf3842b",
            "excerpt": "Custom Domains",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.removeVendorBranding",
      "label": "Remove vendor branding",
      "group": "Branding",
      "importance": 6,
      "includeInCoverage": true,
      "demio": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-fa9e82b3642728ef"
        ],
        "evidence": [
          {
            "sourceId": "ingest-fa9e82b3642728ef",
            "excerpt": "BigMarker’s white-labeled iOS and Android mobile event apps",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "technical.api",
      "label": "API",
      "group": "Integrations",
      "importance": 6,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-05ed54367f7d4845"
        ],
        "evidence": [
          {
            "sourceId": "ingest-05ed54367f7d4845",
            "excerpt": "Check Out Our API",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "technical.webhooks",
      "label": "Webhooks",
      "group": "Integrations",
      "importance": 5,
      "includeInCoverage": true,
      "demio": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-726d97bfc202088e"
        ],
        "evidence": [
          {
            "sourceId": "ingest-726d97bfc202088e",
            "excerpt": "Webhooks Push and pull real-time information, registration data, viewer data, engagement data, and more to and from other applications.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "technical.zapier",
      "label": "Zapier",
      "group": "Integrations",
      "importance": 5,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-05ed54367f7d4845"
        ],
        "evidence": [
          {
            "sourceId": "ingest-05ed54367f7d4845",
            "excerpt": "Powered by Zapier",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-726d97bfc202088e"
        ],
        "evidence": [
          {
            "sourceId": "ingest-726d97bfc202088e",
            "excerpt": "Zapier Connect BigMarker to over 1,500 apps, building workflows with virtually every email, marketing, sales, and learning platform on Zapier.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.hubspotIntegration",
      "label": "HubSpot integration",
      "group": "Integrations",
      "importance": 7,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-05ed54367f7d4845"
        ],
        "evidence": [
          {
            "sourceId": "ingest-05ed54367f7d4845",
            "excerpt": "HubSpot",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-726d97bfc202088e"
        ],
        "evidence": [
          {
            "sourceId": "ingest-726d97bfc202088e",
            "excerpt": "Hubspot Use Hubspot landing pages to capture registrations, pushing them to BigMarker automatically. Export data back to Hubspot.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.salesforceIntegration",
      "label": "Salesforce integration",
      "group": "Integrations",
      "importance": 7,
      "includeInCoverage": true,
      "demio": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-05ed54367f7d4845"
        ],
        "evidence": [
          {
            "sourceId": "ingest-05ed54367f7d4845",
            "excerpt": "Salesforce",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "bigmarker": {
        "value": true,
        "status": "verified",
        "sourceIds": [
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          }
        ],
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    },
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          }
        ],
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    },
    {
      "path": "vertical.gdprCompliance",
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    },
    {
      "path": "vertical.euDataHosting",
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      },
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    },
    {
      "path": "vertical.priceFor100Attendees",
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    },
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    },
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        ],
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    },
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    },
    {
      "path": "pricing.minimumTermMonths",
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      "demio": {
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    },
    {
      "path": "commercial.affiliateProgramme",
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      },
      "bigmarker": {
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          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "commercial.commissionDescription",
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      },
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    }
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}