{
  "schemaVersion": 1,
  "id": "publer-vs-agorapulse",
  "products": [
    "publer",
    "agorapulse"
  ],
  "conclusion": "Publer and Agorapulse are closely matched for core workflows. Both support free plan, API access, facebook scheduling, instagram scheduling, and tiktok scheduling. Agorapulse has confirmed evergreen queues, comment management, social listening, and white-label reports.",
  "decisionPoints": [
    {
      "path": "vertical.evergreenQueues",
      "importance": 7,
      "kind": "evidence-gap",
      "text": "Agorapulse has confirmed evergreen queues; evergreen queues is not yet confirmed for Publer."
    },
    {
      "path": "vertical.commentManagement",
      "importance": 7,
      "kind": "evidence-gap",
      "text": "Agorapulse has confirmed comment management; comment management is not yet confirmed for Publer."
    },
    {
      "path": "vertical.socialListening",
      "importance": 7,
      "kind": "evidence-gap",
      "text": "Agorapulse has confirmed social listening; social listening is not yet confirmed for Publer."
    },
    {
      "path": "vertical.whiteLabelReports",
      "importance": 7,
      "kind": "evidence-gap",
      "text": "Agorapulse has confirmed white-label reports; white-label reports is not yet confirmed for Publer."
    }
  ],
  "sharedStrengths": [
    {
      "path": "pricing.freeTier",
      "label": "Free plan",
      "importance": 9
    },
    {
      "path": "technical.api",
      "label": "API",
      "importance": 8
    },
    {
      "path": "vertical.facebookScheduling",
      "label": "Facebook scheduling",
      "importance": 7
    },
    {
      "path": "vertical.instagramScheduling",
      "label": "Instagram scheduling",
      "importance": 7
    },
    {
      "path": "vertical.tiktokScheduling",
      "label": "TikTok scheduling",
      "importance": 7
    }
  ],
  "coverage": {
    "a": 70,
    "b": 83,
    "gap": 13
  },
  "facts": [
    {
      "path": "vertical.facebookScheduling",
      "label": "Facebook scheduling",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-b81935cc1efba1d0"
        ],
        "evidence": [
          {
            "sourceId": "ingest-b81935cc1efba1d0",
            "excerpt": "Facebook Scheduler",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-c57e1e0df38e964f"
        ],
        "evidence": [
          {
            "sourceId": "ingest-c57e1e0df38e964f",
            "excerpt": "Schedule and publish on Facebook Pages",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.instagramScheduling",
      "label": "Instagram scheduling",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-30972dbefc62699b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-30972dbefc62699b",
            "excerpt": "Instagram",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-132ad6e582281924"
        ],
        "evidence": [
          {
            "sourceId": "ingest-132ad6e582281924",
            "excerpt": "Create and schedule Instagram Posts, Stories, Carousels, and Reels with Agorapulse.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.tiktokScheduling",
      "label": "TikTok scheduling",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-30972dbefc62699b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-30972dbefc62699b",
            "excerpt": "TikTok",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-6750341db9ff4796"
        ],
        "evidence": [
          {
            "sourceId": "ingest-6750341db9ff4796",
            "excerpt": "Optimize your TikTok marketing strategy with video scheduling and auto-publishing",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.linkedinScheduling",
      "label": "LinkedIn scheduling",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-30972dbefc62699b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-30972dbefc62699b",
            "excerpt": "LinkedIn",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-6750341db9ff4796"
        ],
        "evidence": [
          {
            "sourceId": "ingest-6750341db9ff4796",
            "excerpt": "Make the most of your LinkedIn company page by scheduling and publishing content",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.xScheduling",
      "label": "X scheduling",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-30972dbefc62699b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-30972dbefc62699b",
            "excerpt": "X (Twitter)",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-6750341db9ff4796"
        ],
        "evidence": [
          {
            "sourceId": "ingest-6750341db9ff4796",
            "excerpt": "Strengthen your X (Twitter) impact by scheduling posts and threads",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.pinterestScheduling",
      "label": "Pinterest scheduling",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-30972dbefc62699b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-30972dbefc62699b",
            "excerpt": "Pinterest",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-6750341db9ff4796"
        ],
        "evidence": [
          {
            "sourceId": "ingest-6750341db9ff4796",
            "excerpt": "Schedule pins across different boards",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.youtubeScheduling",
      "label": "YouTube scheduling",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-30972dbefc62699b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-30972dbefc62699b",
            "excerpt": "YouTube",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-6750341db9ff4796"
        ],
        "evidence": [
          {
            "sourceId": "ingest-6750341db9ff4796",
            "excerpt": "Schedule and publish YouTube content",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.threadsSupport",
      "label": "Threads support",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-30972dbefc62699b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-30972dbefc62699b",
            "excerpt": "Threads",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-6750341db9ff4796"
        ],
        "evidence": [
          {
            "sourceId": "ingest-6750341db9ff4796",
            "excerpt": "Threads is a text-based social media and social networking platform operated by Meta Platforms.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.contentCalendar",
      "label": "Content calendar",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-4986037461eea775"
        ],
        "evidence": [
          {
            "sourceId": "ingest-4986037461eea775",
            "excerpt": "Calendar Planner",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-c57e1e0df38e964f"
        ],
        "evidence": [
          {
            "sourceId": "ingest-c57e1e0df38e964f",
            "excerpt": "Maintain oversight of your entire content by using the Publishing Calendar.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.bulkScheduling",
      "label": "Bulk scheduling",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-4986037461eea775"
        ],
        "evidence": [
          {
            "sourceId": "ingest-4986037461eea775",
            "excerpt": "Bulk Scheduling",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-7318343e52110479"
        ],
        "evidence": [
          {
            "sourceId": "ingest-7318343e52110479",
            "excerpt": "Bulk scheduling Upload and schedule up to 200 posts at once importing a .csv file",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.evergreenQueues",
      "label": "Evergreen queues",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-132ad6e582281924"
        ],
        "evidence": [
          {
            "sourceId": "ingest-132ad6e582281924",
            "excerpt": "Set your evergreen content on repeat with our flexible queueing options.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.aiContentGeneration",
      "label": "AI content generation",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e8e4dfb4f6986b5c"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e8e4dfb4f6986b5c",
            "excerpt": "AI Assistant",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a0cafa6b30f9a82d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a0cafa6b30f9a82d",
            "excerpt": "Discover Archie, the new AI content engine built to repurpose your best content for social media.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.approvalWorkflows",
      "label": "Approval workflows",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-942ec70a33baa40f"
        ],
        "evidence": [
          {
            "sourceId": "ingest-942ec70a33baa40f",
            "excerpt": "Collaborate Seamlessly with an Approval Workflow",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-368aaf8584de9c6e"
        ],
        "evidence": [
          {
            "sourceId": "ingest-368aaf8584de9c6e",
            "excerpt": "Delegate approval processes with workflows for enhanced accountability and transparency.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.socialInbox",
      "label": "Social inbox",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e8e4dfb4f6986b5c"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e8e4dfb4f6986b5c",
            "excerpt": "Generate quick responses to comments",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a0cafa6b30f9a82d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a0cafa6b30f9a82d",
            "excerpt": "Track and respond to all your social media interactions in one centralized Inbox.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.commentManagement",
      "label": "Comment management",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-c57e1e0df38e964f"
        ],
        "evidence": [
          {
            "sourceId": "ingest-c57e1e0df38e964f",
            "excerpt": "Moderate and manage all your Facebook organic and ad comments within Agorapulse.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.socialListening",
      "label": "Social listening",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a0cafa6b30f9a82d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a0cafa6b30f9a82d",
            "excerpt": "Monitor and track mentions of your brand, industry, and competitors.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.analytics",
      "label": "Analytics",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-4986037461eea775"
        ],
        "evidence": [
          {
            "sourceId": "ingest-4986037461eea775",
            "excerpt": "Analytics insights & reports",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a0cafa6b30f9a82d"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a0cafa6b30f9a82d",
            "excerpt": "Measure the business results of your social media efforts",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.competitorAnalytics",
      "label": "Competitor analytics",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-4986037461eea775"
        ],
        "evidence": [
          {
            "sourceId": "ingest-4986037461eea775",
            "excerpt": "Competitor analysis",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-132ad6e582281924"
        ],
        "evidence": [
          {
            "sourceId": "ingest-132ad6e582281924",
            "excerpt": "Unlock Powerful Competitor Insights with Agorapulse Benchmarking",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.whiteLabelReports",
      "label": "White-label reports",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-368aaf8584de9c6e"
        ],
        "evidence": [
          {
            "sourceId": "ingest-368aaf8584de9c6e",
            "excerpt": "Streamline reporting with automated white-label reports.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.clientWorkspaces",
      "label": "Client workspaces",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-4986037461eea775"
        ],
        "evidence": [
          {
            "sourceId": "ingest-4986037461eea775",
            "excerpt": "Workspaces",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-368aaf8584de9c6e"
        ],
        "evidence": [
          {
            "sourceId": "ingest-368aaf8584de9c6e",
            "excerpt": "Effortlessly handle multiple clients",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.teamMembers",
      "label": "Team members",
      "group": "Capacity",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "agorapulse": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.linkInBio",
      "label": "Link in bio",
      "group": "Features",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-4986037461eea775"
        ],
        "evidence": [
          {
            "sourceId": "ingest-4986037461eea775",
            "excerpt": "Link in Bio",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-132ad6e582281924"
        ],
        "evidence": [
          {
            "sourceId": "ingest-132ad6e582281924",
            "excerpt": "Transform fans into buyers with PulseLink in bio",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "vertical.canvaIntegration",
      "label": "Canva integration",
      "group": "Integrations",
      "importance": 7,
      "includeInCoverage": true,
      "publer": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-30972dbefc62699b"
        ],
        "evidence": [
          {
            "sourceId": "ingest-30972dbefc62699b",
            "excerpt": "Canva",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      },
      "agorapulse": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-6750341db9ff4796"
        ],
        "evidence": [
          {
            "sourceId": "ingest-6750341db9ff4796",
            "excerpt": "Enhance your content with Canva’s advanced visual design tools. Import your Canva creations directly to your posts.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-05"
      }
    },
    {
      "path": "technical.api",
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