Recommended software

Best landing page builder for small businesses

Landingi ranks first because it supports templates, has starting price: $24; lower values score more (5.63/6 points), supports landing page builder, supports form builder, and supports analytics. It is followed by Swipe Pages and Unbounce.

Ranked products

  1. Landingi

    Landingi ranks 1st because:

    • Landingi supports templates.
    • Landingi has starting price: $24; lower values score more (5.63/6 points).
    • Landingi supports landing page builder.
    • Landingi supports form builder.
    • Landingi supports analytics.

    Score: 26.63/27 · verified criteria: 5/5

  2. Swipe Pages

    Swipe Pages shares 2nd place because:

    • Swipe Pages supports templates.
    • Swipe Pages has starting price: $29; lower values score more (5.36/6 points).
    • Swipe Pages supports landing page builder.
    • Swipe Pages supports form builder.
    • Swipe Pages supports analytics.

    Score: 26.36/27 · verified criteria: 5/5

  3. Unbounce

    Unbounce shares 2nd place because:

    • Unbounce supports templates.
    • Unbounce has starting price: $29; lower values score more (5.36/6 points).
    • Unbounce supports landing page builder.
    • Unbounce supports form builder.
    • Unbounce supports analytics.

    Score: 26.36/27 · verified criteria: 5/5

  4. Kartra

    Kartra ranks 4th because:

    • Kartra supports templates.
    • Kartra has starting price: $59; lower values score more (3.75/6 points).
    • Kartra supports landing page builder.
    • Kartra supports form builder.
    • Kartra supports analytics.

    Score: 24.75/27 · verified criteria: 5/5

  5. Instapage

    Instapage ranks 5th because:

    • Instapage supports templates.
    • Instapage has starting price: $79; lower values score more (2.68/6 points).
    • Instapage supports landing page builder.
    • Instapage supports form builder.
    • Instapage supports analytics.

    Score: 23.68/27 · verified criteria: 5/5

  6. Leadpages

    Leadpages ranks 6th because:

    • Leadpages supports templates.
    • Leadpages has starting price: $99; lower values score more (1.61/6 points).
    • Leadpages supports landing page builder.
    • Leadpages supports form builder.
    • Leadpages supports analytics.

    Score: 22.61/27 · verified criteria: 5/5

  7. OptimizePress

    OptimizePress shares 7th place because:

    • OptimizePress supports templates.
    • OptimizePress has starting price: $129; lower values score more (0/6 points).
    • OptimizePress supports landing page builder.
    • OptimizePress supports form builder.
    • OptimizePress supports analytics.

    Score: 21/27 · verified criteria: 5/5

  8. Systeme.io

    Systeme.io shares 7th place because:

    • Systeme.io supports templates.
    • Systeme.io has starting price: $17; lower values score more (6/6 points).
    • Systeme.io supports landing page builder.

    Score: 21/27 · verified criteria: 3/5

  9. ClickFunnels

    ClickFunnels ranks 9th because:

    • ClickFunnels supports templates.
    • ClickFunnels has starting price: $97; lower values score more (1.71/6 points).
    • ClickFunnels supports landing page builder.
    • ClickFunnels supports analytics.

    Score: 19.71/27 · verified criteria: 4/5

Criteria comparison

Products are ranked only from verified, sourced facts. Missing evidence remains unknown and does not count as a negative claim.

Verified criteria used for this ranking
CriterionWeightLandingiSwipe PagesUnbounceKartraInstapageLeadpagesOptimizePressSysteme.ioClickFunnels
Templates12Yes (+12 points)Source · verified 4 September 2026Yes (+12 points)Source · verified 4 September 2026Yes (+12 points)Source · verified 4 September 2026Yes (+12 points)Source · verified 4 September 2026Yes (+12 points)Source · verified 4 September 2026Yes (+12 points)Source · verified 4 September 2026Yes (+12 points)Source · verified 4 September 2026Yes (+12 points)Source · verified 4 September 2026Yes (+12 points)Source · verified 4 September 2026
Starting price6$24 (+5.63 points)Source · verified 4 September 2026$29 (+5.36 points)Source · verified 4 September 2026$29 (+5.36 points)Source · verified 4 September 2026$59 (+3.75 points)Source · verified 4 September 2026$79 (+2.68 points)Source · verified 4 September 2026$99 (+1.61 points)Source · verified 4 September 2026$129Source · verified 4 September 2026$17 (+6 points)Source · verified 4 September 2026$97 (+1.71 points)Source · verified 4 September 2026
Landing page builder3Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026
Form builder3Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Not confirmedNot confirmed
Analytics3Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Yes (+3 points)Source · verified 4 September 2026Not confirmedYes (+3 points)Source · verified 4 September 2026

Method and alternate format

Only products meeting the evidence threshold and coverage-gap rule are ranked. Missing facts earn no points and are not treated as negative claims.

Read the methodology · Read the Markdown version