{
  "schemaVersion": 1,
  "id": "activecampaign-vs-moosend",
  "products": [
    "activecampaign",
    "moosend"
  ],
  "conclusion": "ActiveCampaign and Moosend are closely matched for core workflows. Both support contact limits, email automation, price for 1,000 contacts, price for 5,000 contacts, and price for 10,000 contacts. ActiveCampaign has confirmed monthly email limits, shopify integration, and custom sending domain. Moosend has confirmed unlimited sending.",
  "decisionPoints": [
    {
      "path": "vertical.monthlyEmailLimits",
      "importance": 10,
      "kind": "evidence-gap",
      "text": "ActiveCampaign has confirmed monthly email limits; monthly email limits is not yet confirmed for Moosend."
    },
    {
      "path": "vertical.shopifyIntegration",
      "importance": 9,
      "kind": "evidence-gap",
      "text": "ActiveCampaign has confirmed shopify integration; shopify integration is not yet confirmed for Moosend."
    },
    {
      "path": "vertical.unlimitedSending",
      "importance": 8,
      "kind": "evidence-gap",
      "text": "Moosend has confirmed unlimited sending; unlimited sending is not yet confirmed for ActiveCampaign."
    },
    {
      "path": "vertical.customSendingDomain",
      "importance": 8,
      "kind": "evidence-gap",
      "text": "ActiveCampaign has confirmed custom sending domain; custom sending domain is not yet confirmed for Moosend."
    }
  ],
  "sharedStrengths": [
    {
      "path": "vertical.contactLimits",
      "label": "Contact limits",
      "importance": 10
    },
    {
      "path": "vertical.emailAutomation",
      "label": "Email automation",
      "importance": 10
    },
    {
      "path": "vertical.priceFor1000Contacts",
      "label": "Price for 1,000 contacts",
      "importance": 10
    },
    {
      "path": "vertical.priceFor5000Contacts",
      "label": "Price for 5,000 contacts",
      "importance": 10
    },
    {
      "path": "vertical.priceFor10000Contacts",
      "label": "Price for 10,000 contacts",
      "importance": 10
    }
  ],
  "coverage": {
    "a": 83,
    "b": 73,
    "gap": 10
  },
  "facts": [
    {
      "path": "vertical.contactLimits",
      "label": "Contact limits",
      "group": "Limits and pricing",
      "importance": 10,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Email sends 15x contact limit",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "How many contacts do you have? 500 1,000 2,000 3,000 5,000 8,000 10,000 25,000 50,000 75,000 100,000 150,000 200,000 250,000 300,000 400,000 500,000 600,000 700,000 800,000 1,000,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.monthlyEmailLimits",
      "label": "Monthly email limits",
      "group": "Limits and pricing",
      "importance": 10,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Email sends 15x contact limit",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.unlimitedSending",
      "label": "Unlimited sending",
      "group": "Limits and pricing",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "Unlimited Email Campaigns / Sends",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.subscriberBasedPricing",
      "label": "Subscriber-based pricing",
      "group": "Limits and pricing",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Number of Contacts",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "How many contacts do you have? 500 1,000 2,000 3,000 5,000 8,000 10,000 25,000 50,000 75,000 100,000 150,000 200,000 250,000 300,000 400,000 500,000 600,000 700,000 800,000 1,000,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.sendBasedPricing",
      "label": "Send-based pricing",
      "group": "Limits and pricing",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Email sends 15x contact limit",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "Credits 350,000 Email credits $ 350 500,000 Email credits $ 500 750,000 Email credits $ 750 1,000,000 Email credits $ 1000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.emailAutomation",
      "label": "Email automation",
      "group": "Automation",
      "importance": 10,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-bcf1e00e4ab4a463"
        ],
        "evidence": [
          {
            "sourceId": "ingest-bcf1e00e4ab4a463",
            "excerpt": "Marketing Automation Automate and optimize customer journeys",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Email marketing automation Set (and forget) automated marketing campaigns​ Let smart automations work for you and focus on the leads coming through.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.visualAutomationBuilder",
      "label": "Visual automation builder",
      "group": "Automation",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Automations map",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Workflow builder",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.segmentation",
      "label": "Segmentation",
      "group": "Audience management",
      "importance": 9,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Segmentation Premium Advanced Standard Limited",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Segmentation",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.tags",
      "label": "Tags",
      "group": "Audience management",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Tags",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Tags",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.leadScoring",
      "label": "Lead scoring",
      "group": "Audience management",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Lead scoring Included in Pipelines add-on",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.personalisation",
      "label": "Personalisation",
      "group": "Campaigns",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Personalization fields",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Personalization",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.transactionalEmail",
      "label": "Transactional email",
      "group": "Channels",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-68064470e5fa9ad8"
        ],
        "evidence": [
          {
            "sourceId": "ingest-68064470e5fa9ad8",
            "excerpt": "Transactional Email",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "Can I send transactional emails with Moosend? Yes, Moosend supports transactional emails through SMTP and API.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.smtp",
      "label": "SMTP",
      "group": "Channels",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-2392669cf0dd76f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-2392669cf0dd76f9",
            "excerpt": "Moosend’s SMTP Server Moosend offers a direct SMTP service which you can integrate with your existing applications, or utilize to send transactional emails directly using your favourite SMTP client.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.sms",
      "label": "SMS",
      "group": "Channels",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-68064470e5fa9ad8"
        ],
        "evidence": [
          {
            "sourceId": "ingest-68064470e5fa9ad8",
            "excerpt": "SMS Marketing",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.whatsapp",
      "label": "WhatsApp",
      "group": "Channels",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-451fd698dea5dce8"
        ],
        "evidence": [
          {
            "sourceId": "ingest-451fd698dea5dce8",
            "excerpt": "WhatsApp Messaging",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.landingPages",
      "label": "Landing pages",
      "group": "Lead capture",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Landing pages",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Landing pages Walk your audience through the entire customer journey​ Build stunning landing pages with ready-made templates and generate leads without breaking a sweat.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.forms",
      "label": "Forms",
      "group": "Lead capture",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Forms Standard & inline only",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Subscription forms Know your customers first. Engage them next. Simple, but not simplistic, forms to gather customer info and preferences.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.popups",
      "label": "Popups",
      "group": "Lead capture",
      "importance": 6,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Site messages",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-2392669cf0dd76f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-2392669cf0dd76f9",
            "excerpt": "Poptin Grow your list with Poptin's engaging website popups and email forms and convert more visitors into subscribers by syncing them directy with Moosend.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.surveys",
      "label": "Surveys",
      "group": "Lead capture",
      "importance": 5,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-451fd698dea5dce8"
        ],
        "evidence": [
          {
            "sourceId": "ingest-451fd698dea5dce8",
            "excerpt": "Question Steps",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-2392669cf0dd76f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-2392669cf0dd76f9",
            "excerpt": "Involve.me Create custom signup forms, lead generation quizzes, payment pages, interactive calculators, customer satisfaction surveys and more with the most intuitive drag & drop funnel builder.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.crm",
      "label": "CRM",
      "group": "Audience management",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-68064470e5fa9ad8"
        ],
        "evidence": [
          {
            "sourceId": "ingest-68064470e5fa9ad8",
            "excerpt": "CRM",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-2392669cf0dd76f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-2392669cf0dd76f9",
            "excerpt": "Salesforce CRM software solutions and enterprise cloud computing from Salesforce, the leader in customer relationship management (CRM) and PaaS.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.ecommerceFeatures",
      "label": "Ecommerce features",
      "group": "Ecommerce",
      "importance": 9,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Abandoned cart",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-2392669cf0dd76f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-2392669cf0dd76f9",
            "excerpt": "WooCommerce Optimize your conversion rates with cart abandonment and product recommendations emails at the click of a button with Moosend - WooCommerce integration!",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.shopifyIntegration",
      "label": "Shopify integration",
      "group": "Ecommerce",
      "importance": 9,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Shopify, Square, & WooCommerce",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.woocommerceIntegration",
      "label": "WooCommerce integration",
      "group": "Ecommerce",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Shopify, Square, & WooCommerce",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-2392669cf0dd76f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-2392669cf0dd76f9",
            "excerpt": "WooCommerce Optimize your conversion rates with cart abandonment and product recommendations emails at the click of a button with Moosend - WooCommerce integration!",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.stripeIntegration",
      "label": "Stripe integration",
      "group": "Ecommerce",
      "importance": 6,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "PayPal & Stripe",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.abTesting",
      "label": "A/B testing",
      "group": "Optimisation",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "A/B testing",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "A/B Testing",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.deliverabilityTools",
      "label": "Deliverability tools",
      "group": "Deliverability",
      "importance": 9,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-68064470e5fa9ad8"
        ],
        "evidence": [
          {
            "sourceId": "ingest-68064470e5fa9ad8",
            "excerpt": "94% email deliverability, 13% above industry average.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Deliverability",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.dedicatedIp",
      "label": "Dedicated IP",
      "group": "Deliverability",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "Dedicated IPs i Dedicated IPs provide a unique IP address for sending your emails, enhancing url deliverability.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.customSendingDomain",
      "label": "Custom sending domain",
      "group": "Deliverability",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Custom mailserver domain",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.rssCampaigns",
      "label": "RSS campaigns",
      "group": "Campaigns",
      "importance": 5,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Scheduled, RSS-triggered, & date-based campaigns",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.aiWriting",
      "label": "AI writing",
      "group": "Campaigns",
      "importance": 5,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-bcf1e00e4ab4a463"
        ],
        "evidence": [
          {
            "sourceId": "ingest-bcf1e00e4ab4a463",
            "excerpt": "Active Intelligence New Autonomous AI features for better and faster work",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Moosend AI Generate content from your creative ideas",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.templates",
      "label": "Templates",
      "group": "Campaigns",
      "importance": 6,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "250+ pre-built templates",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Browse our growing library of 130+ professionally-designed templates, pick the one that matches your goal, and add your brand’s elements to make it yours.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.multiUserSupport",
      "label": "Multi-user support",
      "group": "Teams and agencies",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Users 5 3 1 1",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "Team Members 2 5 Add-on 10+",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.agencySupport",
      "label": "Agency support",
      "group": "Teams and agencies",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-899da49c8ae844f8"
        ],
        "evidence": [
          {
            "sourceId": "ingest-899da49c8ae844f8",
            "excerpt": "Agencies & Consultants",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-883d9b07b162b9d4"
        ],
        "evidence": [
          {
            "sourceId": "ingest-883d9b07b162b9d4",
            "excerpt": "Agency program",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.whiteLabelling",
      "label": "White labelling",
      "group": "Teams and agencies",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Custom branded forms",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "technical.api",
      "label": "API",
      "group": "Technical",
      "importance": 6,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-0d94f1ee5c4bcc64"
        ],
        "evidence": [
          {
            "sourceId": "ingest-0d94f1ee5c4bcc64",
            "excerpt": "Version 3 of the ActiveCampaign API is structured around REST, HTTP, and JSON.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-2392669cf0dd76f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-2392669cf0dd76f9",
            "excerpt": "Moosend API Use our API through your favorite programming languages to create and manage your email campaigns and mailing lists programmatically.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "technical.webhooks",
      "label": "Webhooks",
      "group": "Technical",
      "importance": 5,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-0d94f1ee5c4bcc64"
        ],
        "evidence": [
          {
            "sourceId": "ingest-0d94f1ee5c4bcc64",
            "excerpt": "Get notified at the URL of your choice when your contacts do something you care about—like opening a campaign or clicking a link.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "technical.zapier",
      "label": "Zapier",
      "group": "Technical",
      "importance": 5,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-6c0772d3b2912dd3"
        ],
        "evidence": [
          {
            "sourceId": "ingest-6c0772d3b2912dd3",
            "excerpt": "Most integrations connect in just a few clicks through our native connections or Zapier.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-2392669cf0dd76f9"
        ],
        "evidence": [
          {
            "sourceId": "ingest-2392669cf0dd76f9",
            "excerpt": "Zapier Automate your business life! Zapier allows you to instantly connect Moosend with 1,000+ apps to automate your work and find productivity superpowers.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.gdprCompliance",
      "label": "GDPR compliance",
      "group": "Compliance",
      "importance": 9,
      "includeInCoverage": true,
      "activecampaign": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.euDataHosting",
      "label": "EU data hosting",
      "group": "Compliance",
      "importance": 8,
      "includeInCoverage": true,
      "activecampaign": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "vertical.priceFor1000Contacts",
      "label": "Price for 1,000 contacts",
      "group": "Pricing",
      "importance": 10,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Number of Contacts* Select Number of Contacts 500 - 1,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "How many contacts do you have? 500 1,000 2,000 3,000 5,000 8,000 10,000 25,000 50,000 75,000 100,000 150,000 200,000 250,000 300,000 400,000 500,000 600,000 700,000 800,000 1,000,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.priceFor5000Contacts",
      "label": "Price for 5,000 contacts",
      "group": "Pricing",
      "importance": 10,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Number of Contacts* Select Number of Contacts 2,500 - 5,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "How many contacts do you have? 500 1,000 2,000 3,000 5,000 8,000 10,000 25,000 50,000 75,000 100,000 150,000 200,000 250,000 300,000 400,000 500,000 600,000 700,000 800,000 1,000,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.priceFor10000Contacts",
      "label": "Price for 10,000 contacts",
      "group": "Pricing",
      "importance": 10,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Number of Contacts* Select Number of Contacts 5,000 - 10,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "How many contacts do you have? 500 1,000 2,000 3,000 5,000 8,000 10,000 25,000 50,000 75,000 100,000 150,000 200,000 250,000 300,000 400,000 500,000 600,000 700,000 800,000 1,000,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.priceFor25000Contacts",
      "label": "Price for 25,000 contacts",
      "group": "Pricing",
      "importance": 10,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Number of Contacts* Select Number of Contacts 10,000 - 25,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "How many contacts do you have? 500 1,000 2,000 3,000 5,000 8,000 10,000 25,000 50,000 75,000 100,000 150,000 200,000 250,000 300,000 400,000 500,000 600,000 700,000 800,000 1,000,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "vertical.priceFor50000Contacts",
      "label": "Price for 50,000 contacts",
      "group": "Pricing",
      "importance": 10,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-e472a9d901c74fba"
        ],
        "evidence": [
          {
            "sourceId": "ingest-e472a9d901c74fba",
            "excerpt": "Number of Contacts* Select Number of Contacts 25,000 - 50,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "How many contacts do you have? 500 1,000 2,000 3,000 5,000 8,000 10,000 25,000 50,000 75,000 100,000 150,000 200,000 250,000 300,000 400,000 500,000 600,000 700,000 800,000 1,000,000",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "pricing.freeTier",
      "label": "Free plan",
      "group": "Pricing",
      "importance": 7,
      "includeInCoverage": true,
      "activecampaign": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "moosend": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      }
    },
    {
      "path": "pricing.trial",
      "label": "Free trial",
      "group": "Pricing",
      "importance": 5,
      "includeInCoverage": true,
      "activecampaign": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-bcf1e00e4ab4a463"
        ],
        "evidence": [
          {
            "sourceId": "ingest-bcf1e00e4ab4a463",
            "excerpt": "Free 14-day trial with email sign-up",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-a1fc1061d5764cf5"
        ],
        "evidence": [
          {
            "sourceId": "ingest-a1fc1061d5764cf5",
            "excerpt": "Try core features with a 30-day free trial, no credit card required.",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "commercial.affiliateProgramme",
      "label": "Affiliate programme",
      "group": "Commercial",
      "importance": 3,
      "includeInCoverage": true,
      "activecampaign": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "moosend": {
        "value": true,
        "status": "verified",
        "sourceIds": [
          "ingest-36065a4448a96efb"
        ],
        "evidence": [
          {
            "sourceId": "ingest-36065a4448a96efb",
            "excerpt": "Affiliate Program T&C AFFILIATE AGREEMENT",
            "supports": "positive"
          }
        ],
        "verifiedAt": "2026-09-04"
      }
    },
    {
      "path": "commercial.commissionDescription",
      "label": "Affiliate commission",
      "group": "Commercial",
      "importance": 3,
      "includeInCoverage": true,
      "activecampaign": {
        "value": null,
        "status": "unknown",
        "sourceIds": [],
        "evidence": [],
        "verifiedAt": null
      },
      "moosend": {
        "value": "Commission details are not provided in the excerpt.",
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