# MailerLite vs Brevo for email marketing

MailerLite and Brevo are closely matched for core workflows. Both support email automation, segmentation, ecommerce features, shopify integration, and deliverability tools. MailerLite has confirmed contact limits, monthly email limits, price for 1,000 contacts, and price for 5,000 contacts.

## Key decision points

- MailerLite has confirmed contact limits; contact limits is not yet confirmed for Brevo.
- MailerLite has confirmed monthly email limits; monthly email limits is not yet confirmed for Brevo.
- MailerLite has confirmed price for 1,000 contacts; price for 1,000 contacts is not yet confirmed for Brevo.
- MailerLite has confirmed price for 5,000 contacts; price for 5,000 contacts is not yet confirmed for Brevo.

## Choose MailerLite if…

- Choose MailerLite if confirmed contact limits matters to you; this detail is not yet confirmed for Brevo.
- Choose MailerLite if confirmed monthly email limits matters to you; this detail is not yet confirmed for Brevo.
- Choose MailerLite if confirmed price for 1,000 contacts matters to you; this detail is not yet confirmed for Brevo.
- Choose MailerLite if confirmed price for 5,000 contacts matters to you; this detail is not yet confirmed for Brevo.

## Limits and pricing

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Contact limits | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |
| Monthly email limits | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |
| Unlimited sending | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |
| Subscriber-based pricing | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |

## Automation

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Email automation | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |

## Audience management

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Segmentation | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Tags | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/features/push/)) |
| Lead scoring | Not confirmed | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| CRM | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/integrations)) | Not confirmed |

## Campaigns

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Personalisation | Not confirmed | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |
| AI writing | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Templates | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |

## Channels

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Transactional email | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |
| SMTP | Not confirmed | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |
| SMS | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |
| WhatsApp | Not confirmed | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |

## Lead capture

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Landing pages | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Forms | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Popups | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |

## Ecommerce

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Ecommerce features | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Shopify integration | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/integrations)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |
| WooCommerce integration | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/integrations)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/integrations/)) |
| Stripe integration | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/integrations)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |

## Optimisation

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| A/B testing | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |

## Deliverability

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Deliverability tools | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Dedicated IP | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Custom sending domain | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Not confirmed |

## Teams and agencies

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Multi-user support | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Agency support | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Not confirmed |
| White labelling | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |

## Technical

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| API | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |
| Webhooks | Not confirmed | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Zapier | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/integrations)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |

## Compliance

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| GDPR compliance | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/legal)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/features/push/)) |
| EU data hosting | Not confirmed | Yes (verified 4 September 2026; [source](https://www.brevo.com/features/push/)) |

## Pricing

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Price for 1,000 contacts | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |
| Price for 5,000 contacts | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |
| Price for 10,000 contacts | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |
| Price for 25,000 contacts | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |
| Price for 50,000 contacts | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Not confirmed |
| Free plan | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |
| Free trial | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/pricing)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/pricing/)) |

## Commercial

| Feature | MailerLite | Brevo |
| --- | --- | --- |
| Affiliate programme | Yes (verified 4 September 2026; [source](https://www.mailerlite.com/legal)) | Yes (verified 4 September 2026; [source](https://www.brevo.com/)) |

## Evidence

- **MailerLite — Contact limits:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Up to 250 subscribers”
- **MailerLite — Monthly email limits:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “2,500 monthly emails”
- **MailerLite — Unlimited sending:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Unlimited monthly emails”
- **MailerLite — Subscriber-based pricing:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “How many subscribers do you have? Number of subscribers subscribers”
- **MailerLite — Email automation:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “Automation Send perfectly-timed and targeted emails automatically.”
- **Brevo — Email automation:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Marketing automation Create an unlimited number of automated, multi-step workflows to engage users at key moments along their journey.”
- **MailerLite — Segmentation:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Dynamic segments Unlimited Unlimited Unlimited”
- **Brevo — Segmentation:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Advanced segmentation Search, save, and manage contacts with filters like demographics, website activity, campaign engagement, and custom events. Create as many segments as you need.”
- **MailerLite — Tags:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Interest groups (tags) Unlimited Unlimited Unlimited”
- **Brevo — Tags:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/features/push/. Evidence: “Filter by events, tags, and contact properties, or opt for pre-configured segments such as new users for precise and relevant messaging.”
- **Brevo — Lead scoring:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Contact scoring Get contact scores based on engagement, purchases, and behaviors to trigger automations or create targeted segments. Includes RFM, CLV and more.”
- **Brevo — Personalisation:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “Optimize every campaign with personalized product recommendations, ideal send times, and clear insights into what drives results.”
- **MailerLite — Transactional email:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Transactional Email, SMS & inbound routing”
- **Brevo — Transactional email:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “Transactional messaging Send real-time email, SMS, & WhatsApp messages triggered via SMTP relay and API.”
- **Brevo — SMTP:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “Transactional messaging Send real-time email, SMS, & WhatsApp messages triggered via SMTP relay and API.”
- **MailerLite — SMS:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Transactional Email, SMS & inbound routing”
- **Brevo — SMS:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “Channels Channels Email SMS WhatsApp Web & mobile push Live chat Chatbot Wallet Phone”
- **Brevo — WhatsApp:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “Channels Channels Email SMS WhatsApp Web & mobile push Live chat Chatbot Wallet Phone”
- **MailerLite — Landing pages:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “Landing pages Create pages to collect leads, sell products and more.”
- **Brevo — Landing pages:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Landing pages Create standalone campaign pages without a developer. 1 page included”
- **MailerLite — Forms:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “Signup forms Invite people from across the web to become subscribers.”
- **Brevo — Forms:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Forms Create branded forms to capture leads and grow your list. Automatically trigger follow-up emails as soon as someone signs up.”
- **MailerLite — Popups:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “Pop-ups”
- **Brevo — Popups:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Additional marketing channels WhatsApp, Popups, Mobile & Web Push”
- **MailerLite — CRM:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/integrations. Evidence: “CRM”
- **MailerLite — Ecommerce features:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “E-commerce Integrate your e-store with email marketing to boost sales.”
- **Brevo — Ecommerce features:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Advanced ecommerce features Drive sales with AI recommendations, back-in-stock alerts, and coupons.”
- **MailerLite — Shopify integration:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/integrations. Evidence: “Shopify Automatically sync your Shopify customers with your MailerLite subscribers.”
- **Brevo — Shopify integration:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “Integrations Connect Brevo with 150+ digital tools like Shopify, WordPress, Stripe, Zapier and more.”
- **MailerLite — WooCommerce integration:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/integrations. Evidence: “WooCommerce The world's most popular e-commerce solution, powering 28% of all online stores.”
- **Brevo — WooCommerce integration:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/integrations/. Evidence: “BREVO WooCommerce CMS + Ecommerce + Email Marketing Scale your online store with marketing automation that drives sales and builds lasting customer.”
- **MailerLite — Stripe integration:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/integrations. Evidence: “Stripe Stripe technology allows individuals and businesses to receive payments over the Internet.”
- **Brevo — Stripe integration:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “Integrations Connect Brevo with 150+ digital tools like Shopify, WordPress, Stripe, Zapier and more.”
- **MailerLite — A/B testing:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “AI-powered A/B testing”
- **Brevo — A/B testing:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “A/B testing Test subject lines or content variants to improve opens and clicks.”
- **MailerLite — Deliverability tools:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “Email verifier Clean and optimize email lists to improve deliverability.”
- **Brevo — Deliverability tools:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Deliverability Specialist support Work with a specialist to improve email deliverability and inbox placement. 3 hours per year included.”
- **MailerLite — Dedicated IP:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Dedicated IP*”
- **Brevo — Dedicated IP:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Dedicated IP Maintain full control of your sending reputation with a dedicated IP.”
- **MailerLite — Custom sending domain:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “Authenticating your domain to maintain deliverability”
- **MailerLite — AI writing:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “AI writing assistant”
- **Brevo — AI writing:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “AI content generator Draft subject lines and email copy, adjust tone, and more.”
- **MailerLite — Templates:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “Templates Use these expertly-designed templates to quickly build effective newsletters, web pages and forms.”
- **Brevo — Templates:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Email templates Jumpstart campaigns with responsive templates tailored to your industry and use case.”
- **MailerLite — Multi-user support:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Unlimited user seats”
- **Brevo — Multi-user support:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Multi-user access 10 seats included”
- **MailerLite — Agency support:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “Agencies”
- **MailerLite — White labelling:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Remove MailerLite logo”
- **MailerLite — API:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/. Evidence: “For developers Build and integrate with MailerLite. API Docs”
- **Brevo — API:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “Build, extend, and integrate with Brevo’s developer guides, open API, SDKs, and code recipes.”
- **Brevo — Webhooks:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “All Brevo plans give you access to transactional email features, including RESTful APIs, SMTP, outbound webhooks, unlimited log retention, and more.”
- **MailerLite — Zapier:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/integrations. Evidence: “Zapier automates workflows by connecting MailerLite with 5,000+ apps without coding.”
- **Brevo — Zapier:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “Integrations Connect Brevo with 150+ digital tools like Shopify, WordPress, Stripe, Zapier and more.”
- **MailerLite — GDPR compliance:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/legal. Evidence: “The MailerLite platform and its infrastructure fully comply with the European Regulation 679/2016 (GDPR)”
- **Brevo — GDPR compliance:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/features/push/. Evidence: “Data protection (GDPR) Rest assured, your data is secure with us.”
- **Brevo — EU data hosting:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/features/push/. Evidence: “Our datacenter operates on Google Cloud Computing, ensuring European data is hosted within Europe.”
- **MailerLite — Price for 1,000 contacts:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “How many subscribers do you have? Number of subscribers subscribers”
- **MailerLite — Price for 5,000 contacts:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “How many subscribers do you have? Number of subscribers subscribers”
- **MailerLite — Price for 10,000 contacts:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “How many subscribers do you have? Number of subscribers subscribers”
- **MailerLite — Price for 25,000 contacts:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “How many subscribers do you have? Number of subscribers subscribers”
- **MailerLite — Price for 50,000 contacts:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “How many subscribers do you have? Number of subscribers subscribers”
- **MailerLite — Free plan:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Free Getting started? This is your launchpad! 0 0 /month Up to 250 subscribers”
- **Brevo — Free plan:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Free forever, no credit card needed Best for individuals and solopreneurs building an online presence.”
- **MailerLite — Free trial:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/pricing. Evidence: “Start free trial No credit card required.”
- **Brevo — Free trial:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/pricing/. Evidence: “Can I try Brevo before purchasing a plan? Absolutely! When you create an account, you will automatically have a Free plan to upload your contacts. Once we approve your account for sending, you can start sending up to 300 emails per day.”
- **MailerLite — Affiliate programme:** Yes. Last verified 4 September 2026. Source: https://www.mailerlite.com/legal. Evidence: “Affiliate Program Terms”
- **Brevo — Affiliate programme:** Yes. Last verified 4 September 2026. Source: https://www.brevo.com/. Evidence: “PARTNERS All partner programs Affiliates Agency partners Startups & VCs Integration partners Find an expert”